Products

Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
Reports
In-depth analysis, benchmarks and shorter spotlights on digital trends.
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Forecasts
Interactive projections with 10k+ metrics on market trends, & consumer behavior.
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Charts
Proprietary data and over 3,000 third-party sources about the most important topics.
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Industry KPIs
Industry benchmarks for the most important KPIs in digital marketing, advertising, retail and ecommerce.
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Briefings
Client-only email newsletters with analysis and takeaways from the daily news.
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Analyst Access Program
Exclusive time with the thought leaders who craft our research.
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About Insider Intelligence

Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Our Story
Learn more about our mission and how Insider Intelligence came to be.
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Methodology
Rigorous proprietary data vetting strips biases and produces superior insights.
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Our People
Take a look into our corporate culture and view our open roles.
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Contact Us
Speak to a member of our team to learn more about Insider Intelligence.
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Newsroom
See our latest press releases, news articles or download our press kit.
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Advertising & Sponsorship Opportunities
Reach an engaged audience of decision-makers.
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Events
Browse our upcoming and past events, recent podcasts, and other featured resources.
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Podcasts
Tune in to eMarketer's daily, weekly, and monthly podcasts.
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Meet The Analysts

Advertising, Media & Marketing

Peter Newman

Director of Forecasting

Peter Newman is a Director of Forecasting at Insider Intelligence. He spearheads biannual coverage of the company’s flagship US digital ad spending estimates and oversees social media user forecasts, among a range of additional forecasts, while overseeing a team of forecasting analysts contributing their own work to one of Insider Intelligence’s core products. He is a regular guest on the Insider Intelligence’s Behind the Numbers podcast, and has been quoted in The Information, the BBC, AdWeek, Wired, and other publications.

Previously, Newman was a Senior Research Analyst at Business Insider Intelligence, writing reports and short-form content focused on the impact of connectivity and digital technology on digital transformation efforts. He holds an MA in Political Science from Vanderbilt University, and a BA from Brandeis University.

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