Our research focuses on the five core coverage areas below. We apply our rigorous research methodology to our reports, charts, forecasts, and more to keep our clients at the forefront of key developments and trends before they hit the mainstream.
Insider Intelligence delivers leading-edge research to clients in a variety of forms, including full-length reports and data visualizations to equip you with actionable takeaways for better business decisions.
Our goal at Insider Intelligence is to unlock digital opportunities for our clients with the world’s most trusted forecasts, analysis, and benchmarks. Spanning five core coverage areas and dozens of industries, our research on digital transformation is exhaustive.
Source: Insider Intelligence | eMarketer, August 2023 - October 2023
Note: the sale of physical products from one business to another; includes sales from manufacturers, wholesalers, distributors and retailers to other businesses
Additional Note: Includes physical products only; excludes software licenses, subscriptions to software, professional services such as marketing or advertising services and travel. B2B sales includes sales from manufacturers, wholesalers, distributors and retailers to other businesses.
Methodology: Estimates are based on the analysis of data from other research firms and government agencies, historical trends, reported and estimated revenues from company reports, consumer online buying trends, and macro-level economic conditions.
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