Trends in Commerce
Advancements in shoppable media, AI tools, and social commerce have enhanced the ways consumers discover and learn about new products. In addition, in-app checkout tools and proximity mobile payments have simplified how consumers ultimately complete their purchases online and in-store.
To help marketers better understand the impact of these trends on their future strategies and business objectives, we’ve compiled insightful data and analyst perspectives in our ebook, “Trends in Commerce and Payments From the First Half of 2023.”
You’ll learn what’s transforming today’s shopping experience, including how:
Shoppable media can take many shapes to blend discovery and conversions into a single touchpoint
Social commerce is a bright spot for Facebook and Instagram, despite the buzz surrounding TikTok
Mobile payments have gained wider acceptance due to Gen Z, accessibility, and increased functionality
Grab your copy now to stay up to date on the latest commerce and payment trends and how your organization can strategize effectively for the remainder of 2023.